Email marketing

Post LinkedIn lead magnet · Email marketing

How to fix cold email deliverability to land in the inbox. Follow these 4 simple steps. ↓ Most people panic and rotate domains when performance drops. You can diagnose and fix the root cause instead. 1/ Check Your Authentication - Verify SPF, DKIM, and DMARC are set up correctly - Use mail-tester.com or MXToolbox to validate 2/ Run The Diagnostic Checklist - Check delivery vs inbox placement (are emails reaching inbox or spam?) - Review engagement trends (opens down? replies down? complaints up?) - Inspect bounce rate (target <2%) and complaint rate (target <0.1%) - Validate sending consistency (volume spikes? changed times? skipped days?) 3/ Scale with more domains, not more emails per inbox - Send 15-20 emails per inbox per day max (hard cap: 20) - For more volume, add more domains and inboxes (don't push one inbox past 20/day) 4/ Use Provider-Specific Copy - Gmail: 3-5 sentences (context → relevance → CTA) - Microsoft: 1-3 sentences (one question → direct CTA) - Keep formatting plain (no bold, italics, images, or attachments) 5/ Monitor Daily Metrics Base it on: - your bounce rate (<2%), - complaint rate (<0.1%), - and inbox placement (80%+), Adjust volume or pause if red flags appear. This is just one way you can fix deliverability. Want to learn the full playbook? → Comment "DELIVERABILITY" and I’ll send it to you

Mécanisme lead magnet

Want to learn the full playbook? → Comment "DELIVERABILITY" and I’ll send it to you

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I'm releasing the 59 cold email templates behind our 3.2% reply rates. (Signal-based outreach, follow-ups, breakup sequences) Here's what's inside: Template 1: Event Trigger → Hi {{first_name}} - congrats on {{event}} (saw it in {{source}}). → When teams scale {{thing_in_news}}, I usually see {{common_challenge}} show up fast. → We helped {{similar_company}} handle that and got {{result_number}} in {{timeframe}}. ✅ Open to a quick idea on how to do the same at {{company}}? Template 2: Partnership Angle → Hi {{first_name}} - noticed your team shipped {{recent_release}}. → Our customers run into {{pain_point}} right after that stage, and a few have mentioned {{their_company}} alongside us. → At {{your_company}}, we built {{what_you_do}} - paired with your {{their_capability}}, it could remove {{friction}} for shared users. ✅ Can I send you a quick Loom on this? Template 3: Trigger Pattern → Hi {{first_name}}, → Noticed {{trigger}}. → You're likely {{current_process}}. → But it's a pain to {{pain}}. → Normally it's down to {{root_cause}}. ✅ Could I share {{resource}} that gets {{dream_outcome}} for {{similar_company_type}}? Template 4: Personalized Ideas → Hey {{first}}, → I had three ideas for how you could {{outcome}} at {{company}}: 1 / {{idea_1}} 2 / {{idea_2}} 3 / {{idea_3}} ✅ Any of these worth exploring, or totally off? Template 5: Website ICP Assumption → Hey {{first}}, → I was on your site, looks like you sell to {{icp_list}}. → Curious: are you currently using {{current_method}} to reach them, or have you moved to {{better_method}}? → Reason I'm asking: we help {{icp}} {{outcome}} by {{mechanism}}. ✅ Worth sending a quick {{asset_type}}? Template 6: Loom Outreach → Hey {{first}}, → I can send a 2-min Loom showing {{thing}}. → There's also a button in the Loom to grab {{free_access}} if you want to test it immediately. ✅ Want me to send it? And 53 other templates covering: saw your post, recency triggers, platform decay urgency, team member call-outs, case studies, follow-ups, breakup sequences, and low-friction CTAs. This is the exact template library behind our 3%+ reply rates. If you want the full template stack: 1. Connect with me 2. Comment 'TEMPLATES' below I'll send the complete library to your DMs. (Must be connected for me to send it)

Comment 'TEMPLATES' below I'll send the complete library to your DMs.

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