Gojiberry AI just hit $1M ARR.
A few months ago we were at €0.
This is the second SaaS I've built. The first one I sold at €500K ARR.
This time, we moved faster. Here's exactly how we did it, so you can do it too.
The core principle that changed everything:
We used our own tool to grow our own tool.
Gojiberry AI finds high-intent leads and engages with them automatically.
We run it on ourselves. It works insanely well.
Here's the full breakdown:
1) Outreach (the engine)
- LinkedIn: 5 accounts, 30 connection requests + 30 DMs per account per day.
Only targeting warm leads showing real intent.
Connection acceptance rates and reply rates are insane when you do this right.
- Cold email: 6,500 emails per day. 302,000 sent in 90 days. 900+ opportunities created.
41 domains, 123 inboxes, plain text only, no links, no images, 2-3 email sequences max.
Total infra cost: ~$600/month.
The offer is always the same: a valuable blueprint. No pitch. Just value first.
2) Inbound (the compound effect)
- LinkedIn: 6 posts per day across 6 accounts.
6 days/week = lead magnet content. 1 day/week = founder story.
Last 7 days: 588,187 impressions.
- Reddit: 11.8M+ views in 4 months. The trick: warm up the account, post 3x per week, tell real stories, offer blueprints, and never debate the haters.
- YouTube: Long-tail SEO content targeting competitor keywords. It's starting to rank.
- SEO: 50K visitors/month and growing fast.
3) Paid (we're just starting)
- 3 LinkedIn influencer posts/week (~$500 each).
- Facebook retargeting + acquisition
Scaling paid ads aggressively right now.
4) Demos
5–8 per day. ~70% close rate to free plan. Mostly sales teams.
What actually worked:
→ Using our own tool on ourselves (this alone is a cheat code)
→ High-intent outreach > cold outreach. Every single time.
→ Lead magnet posts on LinkedIn that generate thousands of comments.
One post added $5K MRR in under 24 hours. Cost: $0.
→ Replying to every single comment.
→ Speed. Every delay kills momentum. We removed friction from every step of the funnel.
→ AI helping us do 10x more than we ever could alone.
What's not working:
- Churn is still too high
- We need to delegate. We're currently hiring a product owner/designer to help us scale to $10M ARR (feel free to reach out if you know someone 😇 )
The honest truth:
The path from €0 to $1M ARR is not glamorous.
It's 18-hour days, boring repetitive work, testing things that fail, and doing it all again tomorrow.
But if you do the right things every day, good outreach, real value, fast follow-up, it compounds.
And one day you wake up and you're at $1M ARR.
The goal now: $10M ARR.
LFG. 🔥
PS : we're about to launch a 0 -> $1M ARR GTM course. Want to receive it? comment GTM below.
