Content creation
Post LinkedIn lead magnet · Content creation
I'm a pro writer. Over the last 10 years, I have: • Written 1 novel • 10 non-fiction books • 2,000+ thought-leadership articles And more. All this taught me 1 very important lesson: Great writing doesn't come from "natural-born talent." It comes from simple, repeatable techniques. Use these 6 tiny (but powerful) tips to write great sentences: 1. Make the last word the most impactful Here's an example: "Do you know who the president is?" This is a weak sentence because it ends with an insignificant word (is). A more powerful sentence would be: "Do you know the name of the president?" 2. Be economical with your words Here's an example: "Seven ways you can start to make more money your first year out of college by starting to write online." This sentence has a lot of inefficiencies. Multiple words are saying the same thing. A more economical version would be: "Seven ways to make money writing online as a new college graduate." Same message, half the time. 3. Vary repeated words You can repeat an idea without sounding repetitive by changing the word. Here's an example: "We pulled into the parking lot of the ice arena. I said it's been forever since I stepped foot in an ice arena." You're saying "ice arena" twice. Which sounds redundant. A better version would be: "We pulled into the parking lot of the ice arena. I said it's been forever since I stepped foot in a rink." Just by changing the word, it immediately sounds stronger. 4. Only use one advanced word per sentence Most people read at a 4th grade reading level. So, when you're using a word most people don't know, it feels like a fun challenge. But if every word is advanced, your writing becomes unreadable. Here's an example: "With all those weird clothes on, he looked crazy, like he'd lost his mind." You can make this more interesting by swapping out one word: "With all those weird clothes on, he looked preposterous." Just like that, your writing is more fun & engaging. (Without being inaccessible.) 5. Two comma max per sentence Most sentences should only have a maximum of two commas. The "valley of death" is when a sentence has three to six commas. Anything above two means you're rambling. And you (probably) don't know what you're actually trying to say. 6. Cut the adverbs Hemingway always adverbs "lazy writing." Now, using an adverb here or there is perfectly fine. The problem? Using too many. Because the function of an adverb is usually saying the same thing you're already saying, just "more" or "a little bit better." So, your writing would be much cleaner (and more succinct) without them. — 📌 Want more actionable tactics to: • Become a prolific writer? • Build a LinkedIn audience? • Unlock endless opportunities online? I put together a FREE crash course with everything you need to start writing online. Click here to get started: https://lnkd.in/dNP8EqHW
Mécanisme lead magnet
I put together a FREE crash course with everything you need to start writing online. Click here to get started: https://lnkd.in/dNP8EqHW