# Exemples de lead magnets LinkedIn — Corporate training > 15 posts LinkedIn réels « commente un mot, reçois la ressource » en corporate training, classés par score de viralité. Données live depuis l'analyse LinkedIn de LinkPost. Chaque post est un exemple de *lead magnet* : son auteur propose une ressource (guide, template, checklist…) en échange d'un mot-clé en commentaire, puis l'envoie en DM. ## 1. Corporate training **279 likes · 476 commentaires · viralité ×3.4** **Mécanisme :** 2- Commentez “Cadeau” (avec un petit mot sympa pour mon anniversaire si vous voulez 💙) 👇 3- Si vous avez fait les 2 je vous l’envoie en DM dans la foulée ``` Aujourd'hui j'ai 38 ans et je vous offre un cadeau D'autres vendraient cette pépite. Je vous la donne On le sait bien : la vie de RH n'est pas simple On met les RH en première ligne sur tout : → Problèmes d’équipe ? RH → Validation des congés ? RH → Respect du télétravail ? Encore RH Mais c’est le taf des managers. Pas des RH Et dans 90% des boîtes que j’accompagne : → Les managers sont ceinture blanche → Ils découvrent leur métier sur le tas → Les RH compensent… jusqu’à s’épuiser Alors on a fait un cadeau pour tout le monde : Un kit de formation solo pour vos managers (Gratuit, prêt à l’emploi, testé dans 200+ entreprises) Ce toolkit vidéo contient les fondamentaux : → Déléguer sans perdre le contrôle → Faire du feedback sans froisser → Réussir une intégration sans couacs → Autonomiser sans abandonner → Valoriser sans bullshit → Gérer le stress de l’équipe → Piloter la charge de travail → Recadrer les divas sans drame → Licencier sans casser la boîte Ce n’est pas un gadget. C’est le condensé de 3 ans de terrain, 200+ clients, 500+ heures de job. Et on a décidé de le rendre gratuit 𝐏𝐨𝐮𝐫 𝐫𝐞𝐜𝐞𝐯𝐨𝐢𝐫 𝐜𝐞 𝐜𝐚𝐝𝐞𝐚𝐮 : 1- Partagez ou enregistrez ce post 2- Commentez “Cadeau” (avec un petit mot sympa pour mon anniversaire si vous voulez 💙) 👇 3- Si vous avez fait les 2 je vous l’envoie en DM dans la foulée PS : Magifique soleil dans un superbe café à Rotterdam. Il n'y a pas que le boulot et les managers dans la vie. ``` ## 2. Corporate training **92 likes · 150 commentaires · viralité ×2.0** **Mécanisme :** 💬 Napisz GAMBIT w komentarzu, a ja wyślę Ci wiadomość z linkiem do pobrania. ``` Dziś jest dla mnie przełomowy dzień. Premiera Modelu GAMBIT ™. Model powstał już ponad rok temu w mojej głowie. Jednak cały czas czegoś mi brakowało, a nie chciałem zepsuć końcowego efektu. Dopiero kilka tygodni temu, podczas sesji Think Time, kliknęło mi, że Think Time to de facto meta-nawyk. Trampolina, która sprawia, że każdy kolejny gambit jest jeszcze lepszy. Ponad rok pracy, poprawiania modelu. Dziś w końcu mogę Wam go pokazać. 21 lat gry w szachy, 12 lat prowadzenia firmy i 9 lat współpracy z menedżerami oraz zarządami w międzynarodowych korporacjach. Na bazie tego doświadczenia stworzyłem Model GAMBIT ™. Moja autorska metodyka, dodatkowo wsparta wynikami badań o wpływie szachów na rozwój menedżerów w biznesie, zrealizowanych we współpracy z Akademią Leona Koźmińskiego (2022-23) i agencją badawczą ARC Rynek i Opinia (2024). Łącznie 184 respondentów. 6 filarów strategicznego myślenia, które przeniosłem ze świata szachów do biznesu. Dlaczego? Bo firmy o słabszych wynikach poświęcają o 83% więcej czasu na gaszenie pożarów niż te o najlepszych rezultatach (Harvard Business Review, 2017). Brak planu. Reakcja zamiast akcji. Decyzje pod presją. Kolejny pożar. To nie jest problem braku kompetencji. To problem braku struktury myślenia. GAMBIT ™ daje tę strukturę: G - Game plan. Zanim zagrasz, stwórz plan. A - Analysis. Czytaj sytuację, zanim zdecydujesz. M - Multiple scenarios. Opracuj plan B i C, zanim A zawiedzie. B - Balance of risk and reward. Kalkuluj, co poświęcasz, a co możesz zyskać. I - Intention-driven action. Graj proaktywnie, nie reaktywnie. T - Think Time. Zatrzymaj się, zanim zrobisz kolejny ruch. Przygotowałem PDF ze zwięzłym opisem modelu + check-listą 12 pytań, które możesz zadać sobie przed każdą ważną, strategiczną decyzją. 💬 Napisz GAMBIT w komentarzu, a ja wyślę Ci wiadomość z linkiem do pobrania. Czas na Twój Strategiczny Ruch ♟️ ``` ## 3. Corporate training **65 likes · 7 commentaires · viralité ×1.9** **Mécanisme :** DM me “map”, I’ll share how to explore your Brainprint profile. ``` Two leaders. Same role. Very different comfort zones. One client told me, “Give me a blank page and a big idea, and I come alive.” Another said, “Give me a clear structure and data, then I do my best work.” Both were strong leaders. Both were capable. But their brains preferred to think in very different ways. Through Brainprint conversations and assessments, this shows up clearly. Some people think best in possibilities and vision. Some in people and relationships. Some in goals and execution. Some in logic and analysis. Problems start when leaders judge themselves for not thriving in the “wrong” zone. I’ve seen vision-driven leaders feel inadequate in detail-heavy roles. Logic-driven leaders feel drained in constant people-facing demands. Execution-driven leaders feel stuck in endless ideation. Nothing was wrong with their ability. It was a mismatch with their thinking comfort zone. Performance improves when you stop forcing your brain into the wrong lane and start designing work around how you naturally think. If you’re curious about your thinking style, motivators, and comfort zones, DM me “map”, I’ll share how to explore your Brainprint profile. #selfawareness #leadershipdevelopment #brainprint #talentalignment #emotionalintelligence #peoplefirst ``` ## 4. Corporate training **287 likes · 71 commentaires · viralité ×1.8** **Mécanisme :** If you want it, comment GENERIC and I’ll share it. ``` There are certain sentences that instantly make good content sound “generic”. I wouldn’t say they're wrong. But they're really overused, over-polished, and emotionally empty at this point. For example: "1. Do this, 2. Avoid that, 3. Remember this" "At the end of the day, what really matters is…” "Success and failure. Fear and courage." Most people don’t realize how often these slip into their writing and how much they flatten otherwise strong thinking. I’ve put together a list of 10 such sentences and some generic buzz words I actively remove when refining content. If you want it, comment GENERIC and I’ll share it. Simple tweaks, big difference. ``` ## 5. Corporate training **57 likes · 11 commentaires · viralité ×1.7** **Mécanisme :** DM me “brainprint” and I’ll share the next step. ``` Not everyone is motivated by the same thing and that’s where many leaders get it wrong. Through the 𝐁𝐫𝐚𝐢𝐧𝐩𝐫𝐢𝐧𝐭ᵀᴹ work I do, I often see four distinct thinking motivators show up. They shape how people think, decide, and stay energised at work. Some people are Visioners. They are driven by ideas, possibilities, and the future. Some are Socializers. They are energised by people, connection, and shared purpose. Others are Accomplishers. They thrive on execution, progress, and seeing results move. And some are Reasoners. They are motivated by logic, clarity, and making sense of complexity. None of these is better than the other. But problems arise when people are expected to stay motivated by what doesn’t energise them. That’s when high performers start feeling drained, misunderstood, or disengaged without knowing why. When leaders understand what truly drives them (and their teams), decisions become clearer, collaboration improves, and energy returns. This kind of insight doesn’t change who you are. It helps you work with how you are wired. If this made you pause and reflect, you may already be ready for deeper clarity. If you want to discover your Brainprint motivators or explore this for your team, DM me “brainprint” and I’ll share the next step. #leadershipdevelopment #selfawareness #talentalignment #brainprint #peoplefirst #emotionalintelligence ``` ## 6. Corporate training **34 likes · 16 commentaires · viralité ×1.1** **Mécanisme :** comment BLUEPRINT and I'll send it over. ``` AI isn't new. Your fear of it might be, though. AI has been around for decades... you didnt know? Netflix, social media, the lot, you use it every day in these and you dont hear anyone say they dont know how to use it, or they are scared of it etc. Its been in the world somewhat since 1956! Only in the past couple of years we have this "new" version of it, Generative AI (ChatGPT, Claude, etc.) This image shows the six layers of AI stacked on top of each other, from Classical AI at the base all the way up to Agentic AI at the top. Here's what those layers mean, in three simple steps: 𝗦𝘁𝗲𝗽 𝟭: 𝗧𝗵𝗲 𝗳𝗼𝘂𝗻𝗱𝗮𝘁𝗶𝗼𝗻 (𝗖𝗹𝗮𝘀𝘀𝗶𝗰𝗮𝗹 𝗔𝗜) This is where it all started. Logic rules, expert systems, decision trees. Decades old. Already woven into life long before most people started paying attention. 𝗦𝘁𝗲𝗽 𝟮: 𝗧𝗵𝗲 𝗲𝗻𝗴𝗶𝗻𝗲 𝗿𝗼𝗼𝗺 (𝗠𝗮𝗰𝗵𝗶𝗻𝗲 𝗟𝗲𝗮𝗿𝗻𝗶𝗻𝗴, 𝗡𝗲𝘂𝗿𝗮𝗹 𝗡𝗲𝘁𝘄𝗼𝗿𝗸𝘀, 𝗗𝗲𝗲𝗽 𝗟𝗲𝗮𝗿𝗻𝗶𝗻𝗴) This is where machines began learning from data. Spotting patterns. Making predictions. Getting smarter on their own. Your social media feed, Spotify playlists, bank fraud alerts. That's this layer. 𝗦𝘁𝗲𝗽 𝟯: 𝗧𝗵𝗲 𝗹𝗮𝘆𝗲𝗿 𝘁𝗵𝗮𝘁 𝗰𝗵𝗮𝗻𝗴𝗲𝘀 𝘆𝗼𝘂𝗿 𝘄𝗼𝗿𝗸𝗶𝗻𝗴 𝗱𝗮𝘆 (𝗚𝗲𝗻𝗲𝗿𝗮𝘁𝗶𝘃𝗲 𝗔𝗜) Second from the top on that image. LLMs, diffusion models, multimodal tools. This is where AI stops just analysing and starts creating. Writing. Images. Code. Summaries. Presentations. All from a prompt. The secret: YOU DON NOT NEED TO KNOW ALL 6 LAYERS You don't need to know the tech behind it! You just need to get comfortable with Generative AI. And actually using it in your day to day. That ONE layer is where your time goes. That's where the task that used to take three hours Now takes 20 minutes. AI isn't new and it isn't something to be scared of. Time to get out of the easter egg comma And start using this awesome piece of tech. If you work in a business that's curious about Generative AI but not sure where to start, book a call with me. If you are already thinking of implementing AI - I've got a blueprint for SME's all about the AI-Assisted Organisation - comment BLUEPRINT and I'll send it over. ♻️ Send this to someone you know who you think needs the help. ``` ## 7. Corporate training **35 likes · 7 commentaires · viralité ×1.0** **Mécanisme :** DM “Leadership.” ``` In celebration of International Coaching Week (ICW) 2026 from May 11 to May 17, I am opening 4 complimentary professional coaching sessions (Pro Bono) for individuals who are ready to deepen their leadership, communication, and self-awareness. These sessions are not just conversations. They are a space for you to pause, gain clarity, understand your challenges, and move forward with greater intention and confidence. Only 4 spots. Once they are filled, they are gone. If this speaks to you, do not wait. To book your session, DM “Leadership.” Happy to see you inside. P.S. I will be prioritizing those who are ready to do the work. If that is you, reach out now before the spots are taken. ``` ## 8. Corporate training **28 likes · 2 commentaires · viralité ×0.7** **Mécanisme :** DM me for more details on how you can apply it to your company / organisation / team / self. ``` When McKinsey backs what The Corporate Athlete Group brings to corporate leaders every day, it just pushes you to carry on! Excellent article from Bob Sternfels and Daniel Pacthod, explaining why becoming a corporate athlete has become a critical competitive advantage in the AI-led era we entered in. It's a 7mn read. I know it will stretch most people's attention span, but if there's only 1 article you will read today, choose this one. You will learn what it takes for senior executives to lead themselves and their teams in the most productive AND sustainable way. DM me for more details on how you can apply it to your company / organisation / team / self. It may "simply" be what it takes to bring your career and your business impact to levels you've only dreamed of. -- Michael MUNOZ Founder, The Corporate Athlete Group We transcend corporate leaders' performance by applying the methods & mindsets of elite athletes. Keynotes I Experiences I Mentoring I Programs I Academies ``` ## 9. Corporate training **23 likes · 3 commentaires · viralité ×0.7** **Mécanisme :** Type HER or HIM - no explanation needed ``` Nobody talks about this. Not the executive who just got promoted. Not the woman who built her career from scratch. Not the man who never lets anyone see him doubt. But at 2am - they all hear the same voice! It has a name Impostor Syndrome. And it doesn't come for the weak. It only visits the ones who care the most. 20 years ago, that voice was mine. I found my way through it - quietly, on my own terms. Then last year, I read Lisa Orbé-Austin, PhD's book: Own Your Greatness. Columbia-trained psychologist. TEDx speaker. She didn't just explain Impostor Syndrome - she explained what I had lived. → 7 in 10 high achievers carry this in silence right now → Women push harder through the fear - and burn out quietly → Men protect their image - and silently shrink their potential For her Stop standing at the door of your own greatness - waiting for permission to walk in. For him The strongest leaders didn't silence the doubt. They learned to lead louder than it. "When you work as hard for yourself as you do for others - you become unstoppable." By Lisa Orbé-Austin, PhD · Own Your Greatness: You are not lucky. You are not a fraud. You simply haven't given yourself permission to own what you have already built. Someone in your network is sitting in this silence today. ♻️ Repost - your share might be exactly what they needed -     Type HER or HIM - no explanation needed #ImpostorSyndrome #WomenInLeadership #HighPerformers #Leadership #OwnYourGreatness ``` ## 10. Corporate training **80 likes · 17 commentaires · viralité ×0.7** **Mécanisme :** écris-moi "info" en commentaires ``` Qui se souvient vraiment de sa dernière formation en entreprise ? Pas des viennoiseries posées sur la table. Pas du tour de table gênant à 9h du matin. Mais de ce qu’ils ont découvert. De ce qu’ils ont compris. Et surtout : de ce qui a vraiment changé depuis ? La vérité, c’est que la plupart des formations… ne forment pas. Elles occupent. Elles divertissent. Elles cochent une case. Mais elles ne transforment rien. Et ça arrange beaucoup de monde. On peut se dire qu’on “investit dans l’humain”. On peut le mettre dans le rapport annuel. Même si, dans les faits, les équipes s’ennuient. Personne ne retient rien. Et tout le monde retourne bosser… comme avant. Mais il existe une autre voie. Une voie pour celles et ceux qui en ont marre du statu quo. → Une pédagogie moderne (5C) qui a fait ses preuves, pensée pour ancrer de nouvelles habitudes et provoquer des prises de conscience durables. → Des programmes cohérents avec la réalité du quotidien, pas des slides théoriques recyclées qui endorment la salle. → De la pratique, des échanges, des mises en situation, pour que les équipes se connectent vraiment, se comprennent mieux… et travaillent mieux. En 15 ans, Paradox a accompagné plus de 40 000 personnes et aujourd’hui, on ouvre ça plus largement aux entreprises. Notre promesse n’est pas de “motiver les troupes”. Mais de faire ce que très peu de formations osent viser : Un avant / après. Si tu veux découvrir comment on peut accompagner tes équipes, écris-moi "info" en commentaires ou écris-moi en privé. On prendra le temps d’échanger et de créer une solution qui répond à tes enjeux 🏴‍☠️ ``` ## 11. Corporate training **24 likes · 1 commentaires · viralité ×0.6** **Mécanisme :** DM me for more details ``` Your greatest value leakage sits between the C-Suite and the front line. Here's why it happens and what you can do about it: Harvard Business Review's latest research confirms what many of us have felt for years: middle managers experience the least psychological safety at work. Here lives the tension: 👉 “deliver” and “develop” 👉 “win today” and “create tomorrow” 👉“be decisive” and “be collaborative” 👉“cascade the message” and “speak your truth” It is the most paradox-laden role in the system, where accountability flows down but empathy must flow up. And too often, it is where courage goes to die quietly. What happens next? ❌ They edit the truth. ❌ They protect their teams from pressure ❌ They protect leadership from reality. And the organisation loses its learning loop. This is insane. ❌ For your company results. ❌ For your managers sanity. If we want performance that is sustainable, we have to re-engineer safety and give them the tools to LEAD. ✅ Create clarity of mandate. ✅ Replace control with conversation. ✅ Reward truth-telling as much as target-hitting. 🔥 That’s why we created PIC: Performance Infinite Cycle® Academy program. 🔥 This program is a unique combination between my corporate experience (moving from intern to C-Level of a F100 company) and 10yrs of research on what makes elite athletes over-perform individually and collectively, in pressure environnements. 🔥 We specifically tailored it to address the main pain points of your middle management teams (Managers, Directors). Now that you know it exists, you just have to decide whether you’d rather spend your money on more X-mas chocolate baskets or try something CRAZY: 🎁 Provide LEARNING as a GIFT. 🎁 DM me for more details or check our (newly designed) The Corporate Athlete Group website. — Michael MUNOZ Founder, The Corporate Athlete Group Leadership is a sport. Switch to athlete mode. NB: In my 20yrs of corporate life, I've been exposed to tons of trainings. Mostly deceptive. I decided to create PIC® as the leadership program I'd have loved to join. Hope you'll like it too. ``` ## 12. Corporate training **16 likes · 1 commentaires · viralité ×0.5** **Mécanisme :** Comment EQ or send me a private DM, and let’s map your next shift together. ``` One assessment. One debrief. One shift. Everything changes. After 20+ years of developing talent, I have noticed a recurring pattern. Most leaders do not stall because they lack strategy, intelligence, or work ethic. They stall because they are leading through blind spots. If you have a blind spot, you usually feel the symptoms before you see the cause: * Conversations that drain your energy instead of building trust * Decisions that feel more reactive than intentional under pressure * A frustrating gap between how you intend to lead, and how others actually experience you The turning point: You cannot fix what you cannot see. But the moment you name it, you can shift it. That is exactly what the EQ-i 2.0® by debrief does from Multi-Health Systems Inc. (MHS) It is not just a personality test. It is a clinical mirror. In one private conversation, we map your emotional intelligence, name the exact pattern holding you back, and create a targeted, measurable shift in your behaviour. You have already put in the years of hard work to get to where you are. You shouldn’t have to spend another year wondering what is keeping you from your next level. Read through the infographic to see how this 3-step shift works. If you are ready to finally see your leadership clearly without the guesswork, I am offering 4 complimentary discovery sessions this month. Comment EQ or send me a private DM, and let’s map your next shift together. #LeadershipDevelopment #EmotionalIntelligence #LeadershipCoaching #SelfAwareness #EQ ``` ## 13. Corporate training **14 likes · 1 commentaires · viralité ×0.4** **Mécanisme :** Et commentez "Humain" pour recevoir le prompt ``` Arrêtez d'écrire comme un robot. Je vous partage le prompt exact pour rendre ChatGPT plus humain. Vous utilisez ChatGPT pour créer du contenu ? ↳ C’est rapide, efficace… mais souvent fade et sans relief. Mais soyons honnêtes, ça ce voit que ce n’est pas vous qui l’avez écrit Par exemple, les classiques : 🔥 Double emoji autour de l'accroche 🔥 🚀 Un emoji 👉 A la place 😵 Des bullets points #Pleins #de #hashtag Des règles de grammaire inconnues au—bataillon—français Des phrases bateaux : "L'iA eSt RéVolUtiOnNaIre" Bref, ↳ La plupart des textes générés se ressemblent. ↳ Ils manquent de personnalité, d’émotion et d’impact. Mais bonne nouvelle : il existe un moyen simple de changer ça. Dans ce carrousel, je vous montre comment donner du style et du naturel à vos textes. Et commentez "Humain" pour recevoir le prompt - Je forme en entreprise (BNP Paribas, Decathlon, Dalkia by EDF, Koesio, etc.) - Je forme aussi les particuliers (CPF) à Station F. Pour plus d’infos, écrivez moi. ``` ## 14. Corporate training **1 likes · 2 commentaires · viralité ×0.1** **Mécanisme :** Ecrit "DECK" en commentaire et je t'envoi tout ce que tu dois savoir sur cet accompagnement ``` C2 accompagne maintenant des entreprises : un projet autour du running pour dynamiser ton équipe & développer ta marque employeur ? Ecrit "DECK" en commentaire et je t'envoi tout ce que tu dois savoir sur cet accompagnement game changer pour ta boîte ! ``` ## 15. Corporate training **153 likes · 66 commentaires** **Mécanisme :** Subscribe to it for free from the link in the comments. ``` Being “easy to work with” can become a trap. Because easy often means: "you absorb everything." Respect doesn’t come from being low-maintenance. It comes from being clear. Here are 8 ways to stop being the ‘easy’ one (and start being respected): 📌 1) Stop instant yes → Do this instead: - Ask deadline + definition of done - Use trade-offs 👉 A fast yes trains entitlement. 📌 2) Drop apology language → Do this instead: - Context + ask - Add a deadline 👉 Apologies shrink your authority. 📌 3) Make the ask explicit → Do this instead: - “Approve / revise by 3pm.” - “Pick A or B.” 👉 Vague asks get ignored. 📌 4) Name constraints early → Do this instead: - Time/budget/risk - Non-negotiables 👉 Constraints create clarity. 📌 5) Hold standards calmly → Do this instead: - “This doesn’t meet the requirement yet.” - “Let’s fix before we ship.” 👉 Calm is power. 📌 6) Stop rescuing urgency → Do this instead: - Set lead time expectations - Ask what changed 👉 Rescue becomes process. 📌 7) Close loops in writing → Do this instead: - Owner + date - 5-line recap 👉 Written clarity prevents blame. 📌 8) Say yes with terms → Do this instead: - “Yes, by Tuesday.” - “I can do X, not Y.” 👉 Boundaries are leadership. Being respected is not about being liked. It’s about being clear. 35,000+ women read The Private Career Memo Newsletter for the unwritten rules of boundaries, authority, and workplace dynamics nobody teaches. Subscribe to it for free from the link in the comments. ``` --- *Source canonique : https://linkmagnet.gg/es/lead-magnets/corporate-training* *LinkMagnet — livre tes lead magnets LinkedIn automatiquement : https://linkmagnet.gg*