Hubspot
Post LinkedIn lead magnet · Hubspot
He's spent 12 years scaling HubSpot's marketing team. He now ships most of his output through AI agents. He's the proof the "one-person marketing team" is real 👇 Meet Kieran Flanagan, longtime SVP Marketing at HubSpot and co-host of Marketing Against the Grain, one of the most-listened B2B marketing podcasts. He's also one of the few B2B marketing leaders publishing real AI workflows in public. Actual prompts, skill files, and content systems on his Substack. Not high-altitude takes about the future. I had him on Momentum to walk through what he's actually shipping, what he believes, and what most B2B marketing teams will look like in 18 months. What we got into: > Why marketing has always been an organization of handoffs (and how AI agents finally let one person run the full loop) > Why agents do mediocre work as well as mediocre humans (and where that leaves your org chart) > The most dangerous employee in any marketing team right now > How to hire AI-native marketers: the impossible-without-AI test that tells you everything in 30 minutes > Why HubSpot's biggest AI conversion gains came from data quality, not model upgrades > AI mascots: the synthetic avatars that will become the face of B2B brands in 3 years > His Claude Code content system: 9 months of prompt iteration, modular blocks, feedback loops Operator-level conversation. No hand-waving. Want to access the episode? 1) Like this post to give Kieran some visibility 2) Episode link (audio or video) in the comments 👇 Let's grow 👊
Mécanisme lead magnet
Episode link (audio or video) in the comments 👇
