Digital marketing specialist
Post LinkedIn lead magnet · Online courses
"Hey Jon! I have a 300k audience, how do I monetize?!" My answer threw him into a tailspin... "Sick! Congrats. One question – who is your audience?" "Huhhhh?" He replied, "What do you mean who is my audience? It's people who followed me." I leaned back in my chair, threw my legs up on my desk, threw my head back, and puffed my cigar with the biggest shit-eating grin on my face... Let's get it straight – I wasn't smiling because I was happy. I was smiling because he fell for the trap. He fell for the trap and dove head first into: "The Pit of Perpetual Popularity" It's a trap I've seen hundreds of creators fall into. • You chase trends • You prioritize growth • You hack the algorithm And when it comes time to monetize your brand – you're stuck in limbo. Why? You pegged yourself into being a content drug dealer. Not a guide helping your audience lead to transformation. Listen... I'll be the first to tell you: viral content feels great. And it serves an important purpose: It tells people, "Hey! I exist and am doing cool stuff over here!" But it's not everything. You have to balance it with niche content as well. It's something I teach in my new course coming in May. • How to write your viral content • How to write your niche content • How to blend them to grow AND monetize Because let's get one thing straight: • Viral content grows your follower count. • Niche content grows your bank account. And a combination of the two will change your damn life. — Need help creating (or fixing) your offer? Grab my free copy & paste offer template: It helped my client: • Sign a $72,000 deal • In a super tiny niche • With only 5k followers (Works in 99% of niches) Grab it for free: https://lnkd.in/eH32ke9y
Mécanisme lead magnet
Grab my free copy & paste offer template: